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Campaign & Media Coaching with GlenNeta Griffin


Campaign & Media Coaching with GlenNeta Griffin
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Ready. Set. Win.


Get the Perfect Media Image… Without Losing Your Personality!

“Three things matter in a speech: who says it, how he says it, and what he says – and of the three, the last matters least.”

Campaign Season is challenging and the media can be intimidating, even for the seasoned Elected Official. When it comes to your image in the media, the old saying about first impressions could not be more accurate. The truth is, it takes 15 seconds for someone to decide what they think of you and in the media, a 10 second sound bite may be all you get.

“Everything you do, say, are, and think, is in alignment – from your words to your website. We work at a pace that is comfortable for you at first and then we ramp up to the pitch that top media requires. I get you ready for anything that possibly can (and most likely will) happen during a media interview.
I listen to the way you speak naturally and how you frame your material. From that we develop your critical sound bites or talking points and your essential stories. Your sound bites are designed to bring you the votes. You will not be just a candidate; you will be able to use your media opportunities to grow your campaign to the next level!

Lastly, we move through any of the fears you might have of being asked difficult or inappropriate questions or of becoming a public figure in general. Through individualized coaching, and on camera mock interviews I can teach you how to work with it, so it doesn’t work against you.

News, Print, Radio and Television Interviews:

You will learn skills like staying on point, speaking comfortably and conversationally, and how to speak in sound bites that won’t end up on the editing room floor. From local to larger networks, learn the difference between the types of interviews you may encounter.

Live Interviews:

Live interviews are a whole different ballgame. You will learn the difference between live interviews and recorded interviews, how to stay on point and the best way to present yourself when live.

Confrontational Interviews:

When it comes to this type of interview it is all about knowing what will happen before it happens; staying cool under pressure and answering questions that show forward thinking not gut reactions. You will learn how to stay on point and deliver the message you want the public to hear.

Crisis Planning & Response:

I help you customize a plan focused on the “what if‘s” that emerge for your campaign.

Campaign Media Boot Camp Package
One on One Training

Three Days (8 Hours of Training) | Scheduled (Non-consecutive)

• Day One: Three Hours (Introduction and Platform Review)
• Day Two: Three Hours (Role Play and Hands On Training)
• Day Three: Two Hours (Recap and Interview Day)

Developing Your Media Skills…What’s Included:

• Brand Evaluation
• Confidentiality Agreement
• Crisis Response
• Gain audience buy-in.
• Handle Difficult People (Roleplays for the nice, the uninformed, the interrupter, the rambler, the hostile)
• Individualized Consulting
• Learn to use your natural abilities to their fullest.
• Master the Sound bite
• On-Camera Mock Interviews
• Platform Evaluation | Critique
• Platform Interview (Customized) for website and social media
(File and Youtube Link)
• Speech and Public Speaking Training (Convey a positive impression in the first 7 seconds.)
• Website Critique
• After You Win…

You’ll Also Receive a Resource Package Including:

• Local Media Lists (For Interviews, Press Releases and Press Conferences)
• PR Tips on Building Media Relationships
• Press Release Sample and Electronic Template

Add On’s After Package

• Additional Consulting
• Green Screen Photography Photo shoot
• Publicity Shots at Event

Contact us for pricing!

Filed Under: Everything Media

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